Not registered? Register here

By Christian Permanand, at on ALL SAINTS's lookbook Oct 10 2013

Skinny jeans, scoop neck tees and drapey cardigans.

The AW13 All Saints range is a range developed for a very specific customer market. As with their previous seasons collections they are still designing for the indie/ rocker look. Skinny jeans, scoop neck tees and drapey cardigans are all fairly standard styles within the All Saints collections.

Colors across the range are simple, mostly consisting of blacks, greys and indigos, putting them into different washes and fabrics to achieve interesting styles. Mix and match fabrics & patterns are also apparent within the AW13 range, especially within knitwear for a move-on from last year’s knitwear designs. Lots of leather jackets and mid to long length pea coats are also present in the AW13 range as more symbolic, classic All Saints styles.
Overall this is quite a predictable range for AW13. A great range for the All Saints purists, but with many brands and competitors milking the more ‘current’ trends and moving on with fashion, the questions are: how long can All Saints sustain the indie/rocker look for? And will they look to move the indie/rocker trend on to keep up with competitors?

By Christian Permanand Oct 10 2013

Christian Permanand


Ida Westphall
Idas Blog
Rosemunde, 14

Beautiful and timeless!

Katya Moorman
StyleDefined NYC

Raised the level of volume without becoming cartoony!

Sophie Valentin Winberg
S.V.W (Fashion is for fools)
Balenciaga, 13

I can’t take my eyes off it!

Ilona Kötter
Creative Consultant
Tibi, 14

Blues, greys and black in mix

Christina Buus & Marianne Coy.
The girls behind Styleligion
3.1 Phillip Lim, AW 13

Get ready to rock that chic biker look
Alexander McQueen
Bottega Veneta
Dolce & Gabbana
Isabel Marant
Miu Miu
Oscar de la Renta
Stella McCartney
3.1 Phillip Lim
Derek Lam
Diane von Furstenberg
Prabal Gurung
Proenza Schouler
Rebecca Minkoff
Zac Posen
Latest Lookbooks
SS 15
Uploaded 2015-05-02
View lookbook
SS 15
Uploaded 2015-04-30
View lookbook
Beryl Phala
SS 15
Uploaded 2015-04-28
View lookbook